http://www.burnsautoparts.com/blog/2007/07/23/the-economy/ Leslie Burns-Dell'Acqua writes on the photo business and marketing Wed, 08 Oct 2008 10:42:56 +0000 http://wordpress.org/?v=2.6.2 http://www.burnsautoparts.com/blog/2007/07/23/the-economy/#comment-17260 Bruce DeBoer Mon, 23 Jul 2007 18:45:42 +0000 http://www.burnsautoparts.com/blog/2007/07/23/the-economy/#comment-17260 To reiterate: In a downturn, market share is more important than ever. Marketing is about increasing your market share. The smart company takes advantage of a slow economy by advertising more. Does that mean most do? No. To reiterate: In a downturn, market share is more important than ever. Marketing is about increasing your market share. The smart company takes advantage of a slow economy by advertising more. Does that mean most do? No.

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