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	<title>Comments on: How to lose weight</title>
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	<link>http://www.burnsautoparts.com/blog/2008/08/01/how-to-lose-weight/</link>
	<description>Leslie Burns-Dell'Acqua writes on the photo business and marketing</description>
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		<title>By: info</title>
		<link>http://www.burnsautoparts.com/blog/2008/08/01/how-to-lose-weight/comment-page-1/#comment-35480</link>
		<dc:creator>info</dc:creator>
		<pubDate>Mon, 04 Aug 2008 21:00:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.burnsautoparts.com/blog/?p=533#comment-35480</guid>
		<description>Mark:

That is a fabulous list! Don&#039;t forget about shooting for yourself (not nec. just for portfolio, but to play creatively that might end up in portfolio).

As for the points thing, I think that would definitely be helpful for some people and I have never heard of any such system. You now have all you need to write your first book!
-Leslie</description>
		<content:encoded><![CDATA[<p>Mark:</p>
<p>That is a fabulous list! Don&#8217;t forget about shooting for yourself (not nec. just for portfolio, but to play creatively that might end up in portfolio).</p>
<p>As for the points thing, I think that would definitely be helpful for some people and I have never heard of any such system. You now have all you need to write your first book!<br />
-Leslie</p>
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		<title>By: Mark Harmel</title>
		<link>http://www.burnsautoparts.com/blog/2008/08/01/how-to-lose-weight/comment-page-1/#comment-35479</link>
		<dc:creator>Mark Harmel</dc:creator>
		<pubDate>Mon, 04 Aug 2008 20:55:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.burnsautoparts.com/blog/?p=533#comment-35479</guid>
		<description>My clinical research doctor wife suggests that I track my marketing efforts to see how I can improve results and your post at least started me thinking about what I would track.

One approach could be similar to the healthy eating campaigns. In this case it would be three marketing activities a day instead of eating 5 fruit or vegetables a day. 

One could be even more sophisticated in giving more points to a personal email than a broadcast email blast. Has anyone come up with a list of the most valuable marketing activities? 

I can image a scale where you would shoot for 10 points a day and an in person appointment would be worth 10 points and sending out a 500 person email blast would be 10 points as well. 

Has anyone done something like this or should we create the system? 

Here is my first draft of marketing activities. 

Update website
Edit/design new portfolio
Design email blast
Create new portfolio image(s)

Blog post
Web networking post    LinkedIn/Triibe/A Photo Editor comment

Research of companies and names

Mass emails
Mass mailers
Personal emails
Personal marketing letters
Calls for appointments
Personal appointments
Thank you notes
Customer services marketing
Generate an estimate</description>
		<content:encoded><![CDATA[<p>My clinical research doctor wife suggests that I track my marketing efforts to see how I can improve results and your post at least started me thinking about what I would track.</p>
<p>One approach could be similar to the healthy eating campaigns. In this case it would be three marketing activities a day instead of eating 5 fruit or vegetables a day. </p>
<p>One could be even more sophisticated in giving more points to a personal email than a broadcast email blast. Has anyone come up with a list of the most valuable marketing activities? </p>
<p>I can image a scale where you would shoot for 10 points a day and an in person appointment would be worth 10 points and sending out a 500 person email blast would be 10 points as well. </p>
<p>Has anyone done something like this or should we create the system? </p>
<p>Here is my first draft of marketing activities. </p>
<p>Update website<br />
Edit/design new portfolio<br />
Design email blast<br />
Create new portfolio image(s)</p>
<p>Blog post<br />
Web networking post    LinkedIn/Triibe/A Photo Editor comment</p>
<p>Research of companies and names</p>
<p>Mass emails<br />
Mass mailers<br />
Personal emails<br />
Personal marketing letters<br />
Calls for appointments<br />
Personal appointments<br />
Thank you notes<br />
Customer services marketing<br />
Generate an estimate</p>
]]></content:encoded>
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	<item>
		<title>By: Documenting my marketing actions &#171; Existing Light</title>
		<link>http://www.burnsautoparts.com/blog/2008/08/01/how-to-lose-weight/comment-page-1/#comment-35475</link>
		<dc:creator>Documenting my marketing actions &#171; Existing Light</dc:creator>
		<pubDate>Mon, 04 Aug 2008 17:06:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.burnsautoparts.com/blog/?p=533#comment-35475</guid>
		<description>[...] Comments  I just read a post by Leslie Burns-Dell&#8217;Acqua on her blog, Burns Auto Parts, called How to Lose Weight. Of course it&#8217;s not actually about losing weight, but about how to make yourself accountable [...]</description>
		<content:encoded><![CDATA[<p>[...] Comments  I just read a post by Leslie Burns-Dell&#8217;Acqua on her blog, Burns Auto Parts, called How to Lose Weight. Of course it&#8217;s not actually about losing weight, but about how to make yourself accountable [...]</p>
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