Comments on: Biz Cards

By: Scott Doctor

Scott Doctor — Thu, 20 Nov 2008 01:21:56 +0000

I disagree. Its function has changed a little. Nothing is as convenient when you encounter someone to whom you want to give your contact information. Someone you meet gives you their card, then you enter their information into you PDA, Blackberry, or whatever software. The biz card is a very important tool for dispersing your contact information. I regularly meet people who I know that ask me for my card, and the other way around.

By: Martha Retallick

Martha Retallick — Wed, 19 Nov 2008 15:22:13 +0000

I ran out of business cards in ’07. Since then, I’ve been using a postcard that shows one of my photos on the front and my contact info on the back. The feedback has been so positive that I’m seriously considering ditching the business card notion. I’m running low on the postcards, so, when it’s time to reprint, I’ll just find another photo, rinse, and repeat the postcard #1 theme.

By: Tony Blei

Tony Blei — Tue, 18 Nov 2008 20:26:00 +0000

I’m not sure I completely agree with you, Leslie. The business card may not function the way it use to, but I think it says more than we realize. I think there are people who form opinions based on the card that is passed.

Have you ever met someone who handed you his card that was on really thin paper (with “Kodak” stamped on the back) and it was clear that it was printed at home and cut out with scissors?

Has someone ever passed you a really thick card with rounded corners and beautiful printing and embossing?

I think your business card is an indication of your level of commitment to your craft. And yes you are correct, they don’t make it into the Rolodex, but they can work for you. I think of my card as a personal bookmark. It reminds the person I recently met of who I am and when they are back at the office and can view my portfolio.

But I also know that the majority of cards end up in a pile. So it’s important to be as your examples illustrate and rise above the ordinary.